As a digital marketing agency owner, one of the most important tools you can have is your marketing automation software. When you have a complete platform that allows you to generate leads, mange them and follow up with those leads – automatically, that can take a huge weight off of your shoulders.
I’d like to introuce you to High Level Agency Software.
High level is an amazing cloud based software platform that I found that allows a digital marketing agency owner to run their own business and also offer this same tool to all of the agencies clients that they work with.
There are certainly other marketing automation software platforms that marketing agencies use. There are landing page and funnel builders, there are reputation management systems, and there are text messaging and email follow up tools.
But, I have found several isues that seem to arise with the many systems that I have reviewed.
First, if you’re like me, you are sick of having to throw together a mish-mash of software tools to try to piece together a solution for your clients.
Second, the thought of hefty price increases as you add more clients to your business is just not something that makes me happy.
I’d like to take you through some of the features and benefits that I have come to learn and really like within High Level. As I previously stated, I have used a variety of other tools (like you may have used) in the past.
I am not here to tell you that there is a ‘perfect’ tool. I think that you’ll find a problem(s) with every software tool set you use. The software may not have some features you want or you’ll find a bug here and there. But, when you find an agency software that you like and that works well for you and your clients, you’ll want to know about it.
So, let me show you some features I think you’ll like.
As an agency, one tool that you’ll want to use for clients is funnel building software.
Over the past several years, funnels and landing page builders have been quite popular in online marketing, as they should be. They really were put on the map by Russel Brunson and ClickFunnels. Note: I had been a member of ClickFunnels since the very beginning (from Beta).
While ClickFunnels isn’t the only funnel building software (or the first), it certainly increased the popularity of page builders including landing pages, opt-in pages, webinar pages, thank you pages, etc. Much of this had more to do with the culture around ClickFunnels – they can put on some incredible shows. They really advanced how funnels are used and deployed.
High Level has a funnel and landing page builder within their platform that I believe rivals any other. It allows you to completely develop any type of page, including customized sections, columns, rows, elements, colors, fonts and more.
Creating a page is easy.
By simply linking the pages that you’ve built together, you can create simple or more complex funnels. It’s completely up to you.